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Find Your Music Niche:Hunter Kowald-How to Promote… Find Your Music Niche- Hunter Kowald,Find Your (More) Find Your Music Niche- Hunter Kowald,Find Your Niche - The sad truth is, every writer, radio station, website, or fan for that matter, you are trying to reach is likely being bombarded with info from other music hopefuls. You a reason to stand out. Try to find something that will make people more curious about you - give them a reason to want to know more. Being elusive worked wonders for Belle & Sebastian at the start of their career and people write about Marilyn Manson for being, well, Marilyn Manson. You don't have to devise a huge, calculated persona, but giving people a reason to check out your show or your CD before the others can only help. 3. Bribe 'Em - Another way to stand out from the crowd is plain old free stuff. Even press people and label bosses
love getting something for nothing, and you'll whip your fans into a frenzy (and get new fans) by giving stuff away. Some ideas: Put some money behind the bar at a show and give free drink passes to all the industry people who come to check you out. Give people on your mailing list an exclusive download once a month (be it a new song or an alternate version of a song) At gigs, raffle (for free) mix CDs made by the band - everyone who signs up to your mailing list at the show gets entered in the drawing. 4. Branding - Get your name out there. Make up some stickers, badges, posters, lighters or anything else you can think of that include your band's name. Then, leave the stuff anywhere you can. Pass them out at your favorite clubs, leave them on the record shop counter, poster the light posts - go for it. Soon, your name will be familiar to people even if they don't know why, and when they see your name in the paper advertising an upcoming show, they'll think "hey...I know that name, I wonder what that's all about.." (Less)
BELLE AND SEBASTIAN WRITE ABOUT LOVE uploaded.net ext: .rar 97 MB date: 2013-05-23
Source title: war and peace - the flesh and blood sessions (2013)
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